BACKGROUND
Transwa is the regional version of Transperth – the public transport network in Perth, Western Australia.
They offer special coach services for high school graduates to get to Leaver's Week – a week long celebration at the end of the year.
BRIEF
During Leaver's Week teens let loose – that’s why they shouldn’t be behind the wheel of a car. Encourage parents to book their kids onto a Transwa coach – the safer choice.
IDEA
Give parent's peace of mind that our coach driver will never succumb to peer pressure.
